eToro CEO Prefers “Owning My Own Bitcoin” Over Leveraged Bets

Tuesday, 09/09/2025 | 13:47 GMT by Tareq Sikder
- Yoni Assia discusses Nasdaq listing, tokenization, and AI transforming retail investing.
- Clarity and Genius Acts, with blockchain tokenization, could boost crypto regulation and 24/7 trading.
Yoni Assia, Co-Founder and CEO of eToro, appeared on the “ThinkingCrypto” YouTube channel to discuss the company’s Nasdaq listing, tokenization plans, and the future of AI in investing.
From Founding to Public Debut
Assia reflected on eToro’s journey from its 2007 founding to its public debut following a record year in 2024. “We’ve always envisioned opening global capital markets to everyone in a simple, transparent way,” he said, highlighting the growing US support for crypto and digital assets as a key driver of the IPO.
Tokenization and Global Access
On tokenization , Assia emphasized eToro’s early work with colored coins and the ongoing effort to move real-world assets on-chain. He noted that tokenized stocks, fractional shares, and 24/7 trading could democratize access for investors globally, particularly in regions with limited financial services.
AI’s Role in Retail Investing
The CEO also discussed AI’s growing role in retail investing. eToro has launched AI-powered tools, including chat-based analyst insights and APIs for professional investors, enabling automated portfolio management and strategy development.
You may find it interesting at FinanceMagnates.com: Breaking: eToro Launches 24/5 Trading for Top 100 US Stocks and Announces Tokenized Assets Rollout.
Assia predicted that AI agents could make retail investors “significantly more successful” while interacting seamlessly with tokenized assets.
Crypto Expansion and Regulatory Considerations
Assia further highlighted eToro’s expansion of crypto offerings in the US, now supporting over 100 assets, and the potential impact of upcoming regulatory frameworks like the Clarity Act and the Genius Act. He also warned about the risks of leveraged crypto investments, advocating for diversification across stocks, crypto, and smart portfolios.
Read More: eToro Revenue Jumps 26% YoY But Profits Stay Flat in Public Debut.
“When too many people jump on basically leveraged crypto ships, my concern is that in a deleveraging scenario, leverage comes out very fast,” Assia said. He added that he prefers simply “owning my own Bitcoin,” emphasizing caution amid volatile markets.
Vision for the Future
Concluding, Assia outlined a vision where blockchain, tokenization, and AI transform financial services, enabling global access, 24/7 trading, and more efficient capital formation.
Yoni Assia, Co-Founder and CEO of eToro, appeared on the “ThinkingCrypto” YouTube channel to discuss the company’s Nasdaq listing, tokenization plans, and the future of AI in investing.
From Founding to Public Debut
Assia reflected on eToro’s journey from its 2007 founding to its public debut following a record year in 2024. “We’ve always envisioned opening global capital markets to everyone in a simple, transparent way,” he said, highlighting the growing US support for crypto and digital assets as a key driver of the IPO.
Tokenization and Global Access
On tokenization , Assia emphasized eToro’s early work with colored coins and the ongoing effort to move real-world assets on-chain. He noted that tokenized stocks, fractional shares, and 24/7 trading could democratize access for investors globally, particularly in regions with limited financial services.
AI’s Role in Retail Investing
The CEO also discussed AI’s growing role in retail investing. eToro has launched AI-powered tools, including chat-based analyst insights and APIs for professional investors, enabling automated portfolio management and strategy development.
You may find it interesting at FinanceMagnates.com: Breaking: eToro Launches 24/5 Trading for Top 100 US Stocks and Announces Tokenized Assets Rollout.
Assia predicted that AI agents could make retail investors “significantly more successful” while interacting seamlessly with tokenized assets.
Crypto Expansion and Regulatory Considerations
Assia further highlighted eToro’s expansion of crypto offerings in the US, now supporting over 100 assets, and the potential impact of upcoming regulatory frameworks like the Clarity Act and the Genius Act. He also warned about the risks of leveraged crypto investments, advocating for diversification across stocks, crypto, and smart portfolios.
Read More: eToro Revenue Jumps 26% YoY But Profits Stay Flat in Public Debut.
“When too many people jump on basically leveraged crypto ships, my concern is that in a deleveraging scenario, leverage comes out very fast,” Assia said. He added that he prefers simply “owning my own Bitcoin,” emphasizing caution amid volatile markets.
Vision for the Future
Concluding, Assia outlined a vision where blockchain, tokenization, and AI transform financial services, enabling global access, 24/7 trading, and more efficient capital formation.
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